Predicting the future is always risky business. But a recent article, Four Mega Trends Shaping the Future of Commerce, gives an insightful look into what that future might hold. In the next decade, we’ll see more change in the commerce landscape than in the past 100 years combined.The reason? Four mega trends being driven by…
In my previous post, Internet Marketing 101, I explained the difference between Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising. (If you missed that, I suggest you read it first before continuing.) In Internet Marketing 102, I’ll explain the pros and cons of each to help you decide which might be best for you.
Dad was confused. He’d been experimenting with Google AdWords and he called me with a question. He wanted to know how to create an ad that would appear on Google … not the top or right section where the paid ads appear, but in the main center portion of the page. Dad was trying to do something…