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Daily Archives: April 9, 2010

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Is Cold Calling Really Dead?

Business, SalesBy John TabitaApril 9, 2010Leave a comment

In case you didn’t get the memo, it appears that cold calling is offically “dead” – at least according to one expert. In an article entitled No, You Don’t Have to Cold Call – Ever, sales consultant Paul McCord had this to say about cold calling: In my opinion, there is hardly a more worthless…

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