Please Help Us Find Clients!
In a recent SitePoint article, I painted a hypothetical scenario about how to make a living in the web industry. I said if you need to earn $50,000 a year and your average project is $2,000, you must land a minimum of two clients a month … to which one commenter pleaded:
“Really interesting, but please help us find clients!”
That plead reflects a recent study, in which 76 percent of small businesses owners said attracting new customers is their “top concern.” And 69 percent said it’s the #1 challenge they face.
It was certainly the #1 challenge I faced when starting my web business. Yet I quickly learned that all marketing boils down to “finding” and “being found” by potential clients. Here’s how to do both:
How to Find Clients
Can you handle the truth? When it comes to finding clients, nothing beats hunter-style prospecting. Read more …
How Do Clients Find You?
There’s more to marketing than finding clients. How do clients find you? Read more …
Word-of-Mouth: The Worst Form of Advertising
Word-of-mouth is commonly believed to be “the best form of advertising.” Here’s why that may not be true. Read more …
Word-of-Mouth: The Best Form of Advertising
Word-of-mouth can be the best form of advertising … when done right, that is. Read more …
How to Make Word-of-Mouth Marketing Work
Word-of-mouth doesn’t just happen. It takes work. Read more …
Free eBook: How to Start Your Own Lead-Sharing Group
Want to meet more business owners and decision-makers in a month than you could in two years of cold-calling? Build your reputation and credibility? Be perceived as an expert? Start a lead-sharing group! Read more …
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About Me
Thanks for visiting. I’m a Marketing Evangelist, Blogger and Sales Trainer.
I get excited about geek stuff. But I’m also passionate about helping people and companies reach their fullest potential and becoming wildly successful.
That’s why I love helping businesses figure out how to market (especially web marketing) and why I train sales people to be the best they can be at what they do.
